‘Fortnite’ video games raised $ 144 million for humanitarian aid

Thanks to his video games Fortnite, the American company Epic Games will contribute 144 million dollars (131 million euros) to humanitarian aid in Ukraine. Announced in a press release on Monday, April 4, the amount for this great fundraiser equals the entire profits the company has made from the famous shooting game and survival game over the previous two weeks. Xbox, video game department of Microsoft also contributed to the donations by donating all profits generated by Fortnite from their consoles during the same period.

This free game, which has more than 350 million users worldwide, is funded through purchases made by players during their games. Its economic model is in fact mainly based on integrated purchases, which make it possible to obtain personalization elements (for example outfits, dance moves or characters) in exchange for a few euros.

Launched on the occasion of the launch of the new season of the game, on March 20, the collection was intended to participate in “emergency aid” and “to the victims of the war” in Ukraine. The money will be distributed between several international organizations: UNICEF, the World Food Program, the United Nations High Commissioner for Refugees (UNHCR) and the associations Direct Relief and World Central Kitchen.

Epic Games, 40% owned by Chinese group Tencent, saw its valuation rise to nearly $ 29 billion in 2021 after raising funds from various investors, including Sony. The company also owns the online game sales platform Epic Games Store as well as the Psyonix studio, which created the hit game. Rocket Leaguewhich mixes motorsport and football.

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A highly mobilized industry

Many video game studies have raised funds to support humanitarian efforts in Ukraine and more generally in Eastern Europe. From the first hours after the Russian invasion on February 24, the Polish studio 11-Bits has announced that part of the profits from its pacifist game This my war was to be donated for humanitarian aid to Ukraine.

The movement in the middle of the video game then gradually gained momentum. In particular, the Humble platform has made it possible to recover 18 million euros thanks to the online sale of a batch of 120 games or software whose publishers have sold all the rights to the apartment. The Riot Games studio, the creator of the famous League of legends, collected more than $ 5.4 million (4.9 million euros), while Japanese publishers bandai namco (Elden Ring) and Square-Enix (series Final Fantasy) donated $ 848,000 (772,000 euros) and $ 500,000 (455,000 euros), respectively.

Other companies have chosen to engage differently: sony (PlayStation) and Nintendo have stopped selling their consoles and games in Russia, while Microsoft has announced that it will withdraw its products from Russian stores without providing specific information about their Xbox consoles. A large number of video game publishers have also stopped their sales in the country as well as in Belarus, such as. Niantic (Pokemon Go), Activision Blizzard (Call of Duty: Vanguard), Electronic Arts (FIFA 22) or Wargaming (World of Tanks), which was founded in Minsk, Belarus.

Ukraine is a very dynamic country in the video game industry. Many large groups in the sector have set up studios there, such as the French companies Gameloft and Ubisoft. Structures created in Ukraine have also made a name for themselves around players around the world, such as the GSC Gameworld studio (PURSUIT) or 4A games (Metro 2033 Where Metro: Exodus), which was moved to Malta in 2014.

More than 4.2 million Ukrainians have fled their country since the February 24 invasion ordered by Russian President Vladimir Putin, according to UNHCR figures on Monday, April 4. Europe has not seen such an influx of refugees since World War II.

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